Angelica Prather Rebrand
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Elevating Angelica Prather's Brand as the Premier Guide
for Faith-Driven Business Leaders and Visionaries,
Unleashing Her Divinely-Inspired Expertise and Wisdom.
ROLES: Brand Manager | Executive Producer | YouTube & Social Media Manager
Unveiling a Multifaceted Vision
The Challenge
Angelica Prather faced multiple challenges in redefining
her brand and expanding her reach.
The Art of Brand Warfare Solution
Strategic Foundation
We established Angelica's core purpose, vision, mission, and values...
The Art of Brand Warfare Process
Phase 1: Strategic Planning
Phase 2: Intelligence Gathering
Phase 3: Brand Strategy Development
Phase 4: Communication Strategy
Phase 5: Narrative and Visual Identity
Phase 6: Tactical Execution
Angelica Prather's Target Audience
Sarah
Michelle
Robert
Sarah, 32
Freelance Graphic Designer
Goals
- Grow business while maintaining work-life balance
- Integrate faith into business practices
- Improve business acumen
Challenges
- Feels guilty about charging higher rates
- Struggles with setting boundaries
- Unsure how to market services reflecting values
Michelle, 27
Elementary School Teacher
Goals
- Transition to full-time entrepreneurship
- Learn basics of starting a business
- Build network of Christian entrepreneurs
Challenges
- Lacks confidence in business abilities
- Worried about financial stability
- Balancing profit-making with faith-based mission
Robert, 45
Owner of Small Marketing Agency
Goals
- Integrate faith-based principles into business model
- Improve work culture to reflect Christian values
- Find community of like-minded business owners
Challenges
- Balancing profit-driven decisions with ethics
- Leading team in a way that honors faith
- Maintaining integrity in competitive industry
Content Strategy
- Faith-based business advice in short, digestible formats (Shorts)
- In-depth videos on integrating faith and business
- Live Q&A sessions for community building
Brand Voice
- Encouraging and supportive tone
- Balance of spiritual wisdom and practical business advice
- Authentic sharing of personal experiences
Angelica Prather's YouTube Growth
(September 2023 - August 2024)
Total Views
61.3K
From 0 in Sep 2023
Subscribers
1,098
+887 since Sep 2023
Watch Time
950.1 hrs
Avg 1.55 min/view
Content Published
299
223 Shorts, 76 Videos
Channel Growth Over Time
Content Performance
Key Insights
- Channel grew from 211 subscribers in September 2023 to 1,098 by August 2024, a 420% increase.
- Total views reached 61.3K, with an average watch time of 1.55 minutes per view.
- Shorts are the dominant content type, accounting for 88.1% of total views.
- The channel saw consistent growth in both views and subscribers throughout the year.
- Engagement is high, with 70.5% of watch time coming from non-subscribers, indicating potential for further growth.
Content Showcase
Psst! This awesome stuff? It's like a secret recipe-belongs to the clients and yours truly Terrence Prather. No sneaky copying!
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